Freitag, 16. Juli 2010

German campaigns for young voters

It doesn't make any difference whether we roam in the United States or in Germany. The young people's apathy to vote is still a big problem. With each Bundestagswahl the voter participation of the younger generation decreases. Different campaigns tried to encourage young people to vote on September 27th in 2009. With the slogan "Du entscheidest!" (You decide!) the German broadcast programme RTL and McDonald in Germany initiated an overall-party campaign. Their aim: for young people to call attention to join the Bundestagswahl. The slogan "Du entscheidest!" should be visible on each McDonald tablet in order to make the young McDonald consumers vote. With this campaign about 2,58 Mio McDonald guests should be reached. RTL as the information pool NO. 1 for young people in German television also plays a big role. RTL also wants to make young people vote on September 27th in 2009 by broadcasting news with current topics, so that young people get informed about them.
With the help of this campaign, members of the Bundestag directly apply to young people: Every voice counts!!
http://www.presseportal.de/pm/52942/1464193/mcdonald_s_deutschland

Keine Kommentare:

Kommentar veröffentlichen